Five tips to prepare for a job in public relations

If you’re a college graduate today, congratulations! You possess valuable and futuristic skills that would crash a cloud-based server farm. You understand the digital landscape better than most, if not all, professionals age 40+.

You communicate and know how to research via social media, text, email and other formats much faster than previous generations. In fact, many of you may be reading this on Google Glass or some other technology most of us have never heard about.

I’ve been interviewing and hiring paid interns, part-time and full-time staff for almost 20 years. Unfortunately, the trend for graduates is slowly but inexorably pointing down. This doesn’t mean they are less intelligent or care less, only that they are less prepared.

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Posted by Yasmin Acosta
Yasmin Acosta Launch Catalyst Yasmin Acosta